The close contact small business owners regularly share with their
employees can make daily management much easier, but it also poses some
problems. Managers may be friendlier and closer to their employees, and
occasionally struggle to strike the right tone between manager and friend. By
establishing clear expectations and a collegial environment, you can
effectively manage your office staff.
Hiring Practices
Good management begins before you hire staff. Small business
owners often are extremely cost conscious, so they may try to get a good deal
by hiring young employees or paying lower than the market rate. This strategy
can backfire. Pay a wage that is competitive with other businesses, and
thoroughly vet employees by checking references and verifying experience prior
to hiring them. An incompetent employee can cost your business lots of money,
and high turnover poses a significant expense.
Setting Expectations
Set clear expectations with your employees. Everyone should know
their specific duties and goals, and you should regularly update your staff on
changed company policies and new projects. Communicate clearly and directly
about expectations, and provide clear benchmarks that allow employees to know
if they're meeting expectations.
Management Style
Good managers are able to
straddle the fine line between micromanaging and neglect. One effective
strategy is to monitor your employees' work product rather than your employees.
If an employee consistently produces excellent work, then her time management
and work strategies are working. Don't interfere. But an employee who produces
shoddy work may need additional supervision, retraining and guidance. Don't
allow an employee to get away with bad results simply because he's at work on
time and is pleasant. Instead, provide him with the feedback and training he
needs to do his job well.
Team Building
Particularly in a small office, a
collegial environment can be extremely effective. Be friendly with your
employees and get to know them as people. Office parties, friendly conversation
and flexible vacation policies can all help your employees feel like valued
members of a team. This can increase their productivity and benefit your business.
Incentives for excellent performance work much more effectively than punitive
rules, and play a central role in keeping your team motivated.
Performance Reviews
Performance reviews are an
integral part of good management. They allow you to monitor progress and give
employees clear information about their strengths and weaknesses. Conduct
in-person performance years at least twice per year. Perhaps equally important,
ask your employees
to honestly assess your management style. Work environments that foster two-way
communication are generally more productive, and employees often have excellent
insight into how their managers can be more effective.
by Van
Thompson, Demand Media
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